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CALLIGRAPHY BILLBOARDS, NETFLIX

CALLIGRAPHY BILLBOARDS, NETFLIX

Proud to publish this work for Netflix.
For Vasco Rossi’s new series on Netflix, Mattia Bonora and I were asked to write 90 sentences in different styles, simulating the handwriting of people who have dedicated a small part of a song to someone special.
In October 2023, the posters were printed and posted in subways and shelters in Milan, Bologna and Rome for a total of about 1000 posters.
It was a job that put us to the test not so much on a technical level, but from the point of view of project management, timing and the conception of the 90 different types of writing.
It was very exciting to be surrounded by our works in Milan.
Client: Netflix
Date: